Full Job Description
Join the Amazon Team as a Digital Content Strategist
Are you passionate about crafting compelling digital stories that inspire engagement and drive results? Do you thrive in a fast-paced environment where creativity meets strategy? Amazon, a global leader in e-commerce and technology, is seeking a talented Digital Content Strategist to join our dynamic team in Wakefield, Rhode Island. This is an exciting opportunity to make a significant impact on our brand, engaging millions of customers across various platforms.
About Amazon
Amazon is a place where builders can build. We hire the world’s brightest minds and give them the tools to invent on behalf of our customers. From our innovative Kindle devices to our extensive Prime services, we’re constantly looking for ways to enhance the shopping experience and reshape the future of retail. Our Wakefield location is a vibrant office dedicated to enhancing our customer experience through cutting-edge digital content strategies.
Role Overview
As a Digital Content Strategist at Amazon, you will be responsible for developing, implementing, and overseeing content strategies that engage our audience, increase our market share, and enhance our brand visibility. You’ll work collaboratively with cross-functional teams, including marketing, product management, and user experience design to drive compelling content initiatives that boost customer engagement and foster loyalty.
Key Responsibilities
- Develop comprehensive digital content strategies that align with Amazon’s business objectives and engage customers effectively.
- Conduct in-depth audience analysis to understand customer needs, preferences, and behaviors, ensuring all content resonates with our target demographics.
- Create and manage a content calendar that schedules all aspects of the creation and delivery of content throughout the year.
- Collaborate with internal and external teams including designers, SEO specialists, and social media managers to ensure cohesive content delivery across platforms.
- Measure and analyze content performance metrics to iterate and optimize strategies for maximum engagement and conversion.
- Utilize SEO best practices to enhance content visibility and organic search rankings across various digital platforms.
- Lead brainstorming sessions and workshops to foster creativity and innovate new content ideas.
- Stay updated with industry trends, competitive landscape, and new technologies in digital strategy and content marketing.
Qualifications
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 3 years of experience in content strategy, digital marketing, or a similar role.
- Proven track record of creating engaging, conversion-driven content with a strong emphasis on SEO.
- Strong understanding of digital marketing analytics, tools, and software (Google Analytics, SEMrush, etc.).
- Exceptional writing, editing, and proofreading skills, with a keen eye for detail.
- Experience with content management systems (CMS) and various digital publishing platforms.
- Strong interpersonal skills and the ability to work collaboratively in a team environment.
Why Amazon?
At Amazon, we value innovative thinkers who embrace change and seek new challenges. We offer a competitive salary combined with comprehensive benefits, including:
- Health, Dental, and Vision Insurance
- 401(k) plan with company matching
- Generous PTO and paid parental leave
- Access to employee discounts and amenities
- Opportunities for professional growth and advancement
- A collaborative and inclusive work environment where diverse ideas are celebrated
How to Apply
If you are ready to make an impact as a Digital Content Strategist at Amazon, we invite you to submit your application with a resume and cover letter detailing your relevant experience and how you plan to contribute to our team.
Join Us in Redefining Customer Experience
Your creativity can help us shape how millions of customers experience online shopping. Become part of a diverse team that encourages you to think outside the box and push the boundaries of digital content strategy. Together, we will build something extraordinary.
About Wakefield, RI
Wakefield is a charming village located in South Kingstown, Rhode Island, known for its rich history, natural beauty, and vibrant community. Our office in Wakefield is surrounded by stunning views and a welcoming atmosphere, making it an ideal working environment for professionals desiring both growth and a balanced lifestyle. Enjoy access to local parks, beaches, delicious dining options, and friendly neighborhoods that make Wakefield not just a place to work, but a place to thrive.
We look forward to welcoming a new Digital Content Strategist into our Amazon family in Wakefield! Join us and help shape the future of digital content.